daphne tune's Music Video "Thinkin on a Mem" is a Surreal Game-show

Photos by Pooneh Ghana

Photos by Pooneh Ghana

daphne tunes’s new music video for “Thinkin on a Mem” is simultaneously whimsical, surreal, and fun—perfectly capturing the feeling of the song.

The self-directed video is set in a game-show—equipped with overenthusiastic contestants, an energetic host (guitarist and vocalist Santiago RD himself), and slow-motion videos of random things (all game shows have to have them!). The video even has it’s own commercial break—a classic (again slow-motioned) cologne ad. It’s funny, unexpected, and unique, and the song itself makes it that much better.

The Austin-based band at first glance might seem like any other indie rock artist. But they bring a different feel to the table—one that resembles sweet summer nostalgia or an outdoor dance party with your closest friends. Their heartfelt lyrics woven into their sunny indie surf tunes create an atmosphere unlike any other band. Playing with artists like Good Morning, Kevin Krauter, and Varsity, they’re obviously climbing up the ladder of the massive fanbase/lifestyle/music scene we all call indie. 

While their previous songs embrace a slower and more nostalgic melody, “Thinkin on a Mem” will make you want to dance and find your way into the sun. It’s the perfect song to remind you that, although times are strange, it’s still summer, and there are still memories to be made.

The music video ends on a spiritual-surreal note. The game-show produces a winner, and the prize is, unexpectedly, ‘the truth.’ It closes with a teary-eyed winner and fire burning behind him. This video is all over the place (in a good way), and it’s definitely worth the watch. Also worth the watch is daphne tunes on their way to big things.